Metersbonwe "change 3" series or will bring 80 million sales

Smith Barney costumes recently said that with the "Transformers 3" officially released in China, Smith Barney costumes has launched a "change 3" series of about 80 models, the total shipments of nearly one million sets. It is understood that change 3 series of clothing pricing 79 to 100 yuan, such as all are sold at regular prices, Smith Barney will bring 80 million yuan of sales. Smith Barney costumes "change 3" series of products Hasbro company and Paramount Pictures license, the specific authorization fees, the above declined to disclose. However, the person introduced, animation authorized Smith Barney apparel and foreign partners to take a revenue share, of which the share of foreign parties are generally divided into single digits percentage. In addition to the development of "change 3" series of apparel, Smith Barney costumes continue to be implanted in the film marketing, "change 3" actor in the movie wearing the Smith Barney apparel products logo appearance about 5 minutes, for this cost, the above People say it is in accordance with international practice to pay. It is understood that in 2009, Metersbonwe for the first time and the "Transformers 2" cooperation, the main cooperation is the product license, which Transformers authorized products to the Metersbonwe T shirt, made of clothes above Pattern, then with this blockbuster video, Smith Barney T-shirt Transformers series sold more than 100 million pieces. In the "Transformers 2" After tasted the sweetness, from last year, Metersbonwe successively and "Black Cat Sergeant", "Saint Seiya" and other classic animated film, launched a series of T-shirts of different themes, A lot of "70 after", "80 after" running around on the network, attracting a large number of fans panic buying. By the end of April this year, Metersbonwe was authorized exclusively by Toei Animation, a famous Japanese animation company, to launch the T-shirt of the Saint Seiya series and put them on sale nationwide. "Saint Seiya" This cartoon was popular all over the streets, cartoon comic adaptation of the "80 generation" who left a deep childhood memories. For the 80's star-studded fans who grew up watching "Saint Seiya" undeservedly, this cartoon is so gracious. "A lot of people collect the T-shirts of a dozen Golden Soldiers all at once," a source at Smith Barney said. In June, Metersbonwe homeopathic launched the network classic game "Zombies" series of T-shirts, designated stores in Shanghai and Hangzhou for sale at the time.

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