The uncertainty of the global economic cycle and economic recovery is adding new variables to China's textile industry.
However, industrial changes will occur immediately. “There is only a one-word difference between 'high-speed' and 'high-efficiency'. There is a huge difference in content.†Since 2011, when talking about the overall goals of the industry during the “12th Five-Year Plan†period, the president of the China Knitting Industry Association, Yang Shibin Emphasize the concept of "efficient".
According to reports, during the “12th Five-Year Plan†period, China’s textile industry will use key technology innovation, industrialization of advanced technologies, independent brand building, sustainable development, industrial park planning, industrial layout adjustment, multi-level talent system construction, and corporate mergers and reorganizations. Eight breakthroughs were made to promote the transformation and upgrading of the textile industry. During the "12th Five-Year Plan" period, China will also strengthen the construction of its own brands for domestic consumer goods companies such as home textiles and clothing. At the same time, we encourage qualified companies to carry out mergers and reorganizations. Large-scale enterprises will become stronger and bigger, while small and medium-sized enterprises will develop toward specialization, refinement, and specialization.
Hex tail effect
Not to mention the shock of the wings of a butterfly in the Caribbean will trigger a storm in South America. The textile industry trend that has just passed in 2011 will have a long-term impact on 2012.
The dismal operation, limited production, and production stoppage are memories of many textile companies in 2011.
As a clothing brand processing factory in the United States, Nanhai Shinko Knitting Co., Ltd. products are mainly exported to Europe, America and Japan. Affected by factors such as the Japan earthquake, the weaker global environment in Europe and the United States, the total sales in January-November 2011 fell by about 20% compared with the same period of the previous year. "Now profits are only about two points. As long as there is a single connection, we do not make money." The relevant person in charge of Shin Kong Knitting Co., Ltd. said. "Internal and diplomatic difficulties", the relevant responsible person of the company uses these four words to express the dilemma encountered in 2011: due to the impact of exchange rates, the exchange rate calculation at the time of taking orders, there may be 5% -10% of profits, etc. After the development of confirmation, procurement A series of procedures for production, delivery, and delivery are often three or five months later. Calculating at the exchange rate at that time may result in a net profit of 2% to 3%.
On the other hand, despite the slight increase in cotton prices in recent days, the situation of cotton yarn falling prices has not changed, and the difference between cotton yarn and cotton prices has continued to shrink, which has brought great pressure on textile operations. As of December 26, 2011, the accumulated storage and storage amounted to 1.88 million tons, which led to a significant reduction in the supply of the market. The sales enthusiasm of the textile enterprises decreased, and the transaction volume was small.
In the shortage of resources and sales difficult to coexist, squeezed under the two, textile companies operating more difficult. According to the analysis of the person in charge of the market price of Thongbao, the shortage of resources will be difficult to ease in the short term. This is mainly determined by the current macro-environment, and the downstream demand still has potential to be tapped. Looking forward to 2012, with the gradual recovery of downstream orders, the textile industry is expected to come out of the bottom after January, “but it is estimated that profit growth is limitedâ€.
Growth still
The past decade has been considered the golden age of the textile industry.
Gao Yong, deputy chairman of the China National Textile and Apparel Industry Federation, said: “Since the accession to the WTO, the textile industry was the first to profit, and the development of the textile industry exceeded expectations.â€
The data shows that over the past decade, the average growth rate of the textile industry has exceeded 15%. The gross industrial output value of enterprises above designated size in the textile industry was only 880 billion yuan in 2000, more than 4,000 billion yuan in 2010, and more than 5 trillion yuan in 2011. Exports of textile and clothing also increased from 50 billion U.S. dollars in 2000 to 206.5 billion U.S. dollars in 2010.
However, the situation is changing.
The United States, the European Union, and Japan are the three major export markets in China. The share of China’s textiles and apparel is falling. Data show that in the first three quarters of 2011, the share of Chinese textiles in the U.S. market was 38.88%, which was 2.36 percentage points lower than that in 2010. The proportion of exports to the EU-27 countries also fell by 1.81 percentage points over the same period of 2011.
Correspondingly, textiles have increased in Turkey, India, and Pakistan, and Turkey, Bangladesh, and India have increased in apparel. However, Sun Ruizhe, vice president of the China Textile Industry Federation, pointed out that do not be afraid of the growth mentioned by other countries. This growth has not brought their share to the same level as China. From the point of view of clothing, China deserves the top spot.
Sun Ruizhe said: “Now the outside world has spoken very strongly of South Asian and Southeast Asian countries and we can not wait to replace China. I think this is not an easy task in 10-20 years. It is the base of this industry, and China. The matching of industries is not what they can surpass, that is to say, although they are faced with difficulties in reality, as long as these difficulties are analyzed thoroughly and their development path is clearly identified, we can find a sustainable development approach."
"The future growth rate may slow down, but this does not mean the end of the golden period." Gao Yong said that in the ten years since China's accession to the WTO, China has truly had the position as a textile power. The next decade will be a true "golden period" for China's textile industry to become stronger and stronger.
Deeply digging domestic demand
Although at the industrial level, China’s textile exports will remain strong. However, for individual enterprises, the move to the domestic market has become an irreversible trend.
Zhong Shan, vice minister of the Ministry of Commerce, stated on December 13, 2011 that since 2011, China’s exports have accounted for a major decline in the market share of major trading partners, and the market share of textiles, clothing, toys, furniture, luggage, etc. has dropped significantly in Europe and the United States. Data show that in 2003, the textile industry’s export dependence was 34%, and in 2010 it had fallen to 18.3%.
The person in charge of a garment processing factory in Dongguan told reporters that due to the increase in domestic labor, raw materials, and errand costs, foreigners shifted orders for simple style clothes to India, Bangladesh, and other countries. In the first 10 months of 2011, total sales of the company decreased by 30% to 40% year-on-year.
The foreign trade situation in 2012 will be even more severe. This has become the industry’s consistent judgment. According to a report recently issued by the Ministry of Commerce, at present, the domestic and international environment facing China's economic development has become more complex, and the factors of uncertainty and instability have increased. The drop in external demand and the increase in cost have been combined. The pressure on foreign trade companies, especially small and medium-sized enterprises, is increasing, and the operational difficulties have become increasingly prominent. It is expected that the growth rate of foreign trade in the fourth quarter of 2011 and 2012 will continue to fall.
The head of Shinko Knitting Co., Ltd. stated that because foreigners transferred some of their orders to other countries, in order to feed the workers, the company began to do domestic sales in 2010, and the domestic and overseas double-line development spreads risks.
Sun Ruizhe said that the potential demand for social development in China as a whole will provide the next step for China's textile industry.
This also means that a large part of companies will transform from order production to brand management.
According to industry insiders, at present, 90% of China's garment industry is a private enterprise, due to the short development time and the size of the company. Small enterprises have little funds and it is difficult to have enough funds to guarantee the long-term maintenance of a brand. Some short-term behaviors, such as making profits on a brand basis, are only characteristics of a stage.
“The biggest feature of the Chinese market is the diversification of large consumer groups and consumer levels, which allows some brands to support even years or even decades even with a single technique and a lack of systems. But with the overall promotion of Chinese clothing brands, consumption Consumers and consumer markets have also increased. Under the ebbing of sand, the living space of clothing brands has gradually changed and their advantages have been gradually concentrated, said the above-mentioned sources.
However, industrial changes will occur immediately. “There is only a one-word difference between 'high-speed' and 'high-efficiency'. There is a huge difference in content.†Since 2011, when talking about the overall goals of the industry during the “12th Five-Year Plan†period, the president of the China Knitting Industry Association, Yang Shibin Emphasize the concept of "efficient".
According to reports, during the “12th Five-Year Plan†period, China’s textile industry will use key technology innovation, industrialization of advanced technologies, independent brand building, sustainable development, industrial park planning, industrial layout adjustment, multi-level talent system construction, and corporate mergers and reorganizations. Eight breakthroughs were made to promote the transformation and upgrading of the textile industry. During the "12th Five-Year Plan" period, China will also strengthen the construction of its own brands for domestic consumer goods companies such as home textiles and clothing. At the same time, we encourage qualified companies to carry out mergers and reorganizations. Large-scale enterprises will become stronger and bigger, while small and medium-sized enterprises will develop toward specialization, refinement, and specialization.
Hex tail effect
Not to mention the shock of the wings of a butterfly in the Caribbean will trigger a storm in South America. The textile industry trend that has just passed in 2011 will have a long-term impact on 2012.
The dismal operation, limited production, and production stoppage are memories of many textile companies in 2011.
As a clothing brand processing factory in the United States, Nanhai Shinko Knitting Co., Ltd. products are mainly exported to Europe, America and Japan. Affected by factors such as the Japan earthquake, the weaker global environment in Europe and the United States, the total sales in January-November 2011 fell by about 20% compared with the same period of the previous year. "Now profits are only about two points. As long as there is a single connection, we do not make money." The relevant person in charge of Shin Kong Knitting Co., Ltd. said. "Internal and diplomatic difficulties", the relevant responsible person of the company uses these four words to express the dilemma encountered in 2011: due to the impact of exchange rates, the exchange rate calculation at the time of taking orders, there may be 5% -10% of profits, etc. After the development of confirmation, procurement A series of procedures for production, delivery, and delivery are often three or five months later. Calculating at the exchange rate at that time may result in a net profit of 2% to 3%.
On the other hand, despite the slight increase in cotton prices in recent days, the situation of cotton yarn falling prices has not changed, and the difference between cotton yarn and cotton prices has continued to shrink, which has brought great pressure on textile operations. As of December 26, 2011, the accumulated storage and storage amounted to 1.88 million tons, which led to a significant reduction in the supply of the market. The sales enthusiasm of the textile enterprises decreased, and the transaction volume was small.
In the shortage of resources and sales difficult to coexist, squeezed under the two, textile companies operating more difficult. According to the analysis of the person in charge of the market price of Thongbao, the shortage of resources will be difficult to ease in the short term. This is mainly determined by the current macro-environment, and the downstream demand still has potential to be tapped. Looking forward to 2012, with the gradual recovery of downstream orders, the textile industry is expected to come out of the bottom after January, “but it is estimated that profit growth is limitedâ€.
Growth still
The past decade has been considered the golden age of the textile industry.
Gao Yong, deputy chairman of the China National Textile and Apparel Industry Federation, said: “Since the accession to the WTO, the textile industry was the first to profit, and the development of the textile industry exceeded expectations.â€
The data shows that over the past decade, the average growth rate of the textile industry has exceeded 15%. The gross industrial output value of enterprises above designated size in the textile industry was only 880 billion yuan in 2000, more than 4,000 billion yuan in 2010, and more than 5 trillion yuan in 2011. Exports of textile and clothing also increased from 50 billion U.S. dollars in 2000 to 206.5 billion U.S. dollars in 2010.
However, the situation is changing.
The United States, the European Union, and Japan are the three major export markets in China. The share of China’s textiles and apparel is falling. Data show that in the first three quarters of 2011, the share of Chinese textiles in the U.S. market was 38.88%, which was 2.36 percentage points lower than that in 2010. The proportion of exports to the EU-27 countries also fell by 1.81 percentage points over the same period of 2011.
Correspondingly, textiles have increased in Turkey, India, and Pakistan, and Turkey, Bangladesh, and India have increased in apparel. However, Sun Ruizhe, vice president of the China Textile Industry Federation, pointed out that do not be afraid of the growth mentioned by other countries. This growth has not brought their share to the same level as China. From the point of view of clothing, China deserves the top spot.
Sun Ruizhe said: “Now the outside world has spoken very strongly of South Asian and Southeast Asian countries and we can not wait to replace China. I think this is not an easy task in 10-20 years. It is the base of this industry, and China. The matching of industries is not what they can surpass, that is to say, although they are faced with difficulties in reality, as long as these difficulties are analyzed thoroughly and their development path is clearly identified, we can find a sustainable development approach."
"The future growth rate may slow down, but this does not mean the end of the golden period." Gao Yong said that in the ten years since China's accession to the WTO, China has truly had the position as a textile power. The next decade will be a true "golden period" for China's textile industry to become stronger and stronger.
Deeply digging domestic demand
Although at the industrial level, China’s textile exports will remain strong. However, for individual enterprises, the move to the domestic market has become an irreversible trend.
Zhong Shan, vice minister of the Ministry of Commerce, stated on December 13, 2011 that since 2011, China’s exports have accounted for a major decline in the market share of major trading partners, and the market share of textiles, clothing, toys, furniture, luggage, etc. has dropped significantly in Europe and the United States. Data show that in 2003, the textile industry’s export dependence was 34%, and in 2010 it had fallen to 18.3%.
The person in charge of a garment processing factory in Dongguan told reporters that due to the increase in domestic labor, raw materials, and errand costs, foreigners shifted orders for simple style clothes to India, Bangladesh, and other countries. In the first 10 months of 2011, total sales of the company decreased by 30% to 40% year-on-year.
The foreign trade situation in 2012 will be even more severe. This has become the industry’s consistent judgment. According to a report recently issued by the Ministry of Commerce, at present, the domestic and international environment facing China's economic development has become more complex, and the factors of uncertainty and instability have increased. The drop in external demand and the increase in cost have been combined. The pressure on foreign trade companies, especially small and medium-sized enterprises, is increasing, and the operational difficulties have become increasingly prominent. It is expected that the growth rate of foreign trade in the fourth quarter of 2011 and 2012 will continue to fall.
The head of Shinko Knitting Co., Ltd. stated that because foreigners transferred some of their orders to other countries, in order to feed the workers, the company began to do domestic sales in 2010, and the domestic and overseas double-line development spreads risks.
Sun Ruizhe said that the potential demand for social development in China as a whole will provide the next step for China's textile industry.
This also means that a large part of companies will transform from order production to brand management.
According to industry insiders, at present, 90% of China's garment industry is a private enterprise, due to the short development time and the size of the company. Small enterprises have little funds and it is difficult to have enough funds to guarantee the long-term maintenance of a brand. Some short-term behaviors, such as making profits on a brand basis, are only characteristics of a stage.
“The biggest feature of the Chinese market is the diversification of large consumer groups and consumer levels, which allows some brands to support even years or even decades even with a single technique and a lack of systems. But with the overall promotion of Chinese clothing brands, consumption Consumers and consumer markets have also increased. Under the ebbing of sand, the living space of clothing brands has gradually changed and their advantages have been gradually concentrated, said the above-mentioned sources.
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