Recently, the "2020 China Fashion Design Competition Preliminary Evaluation Meeting" was held online.
This online preliminary review invited the former Secretary of the Academy of Fine Arts of Tsinghua University, Dean / Chairman / Professor of the 7th Council of China Fashion Designers Association, Doctoral Supervisor Li Dangqi, Vice President of China Fashion Color Association, China Textile Information Center Qi Mei, Director of Fashion Trends, Agnes Kubiak, French Style-Vision Asian Partner / Creative Director, Bian Xiangyang, Professor of Art Studies and Doctoral Supervisor at Donghua University, Li Jun, Executive Deputy Dean and Associate Professor of Donghua University Shanghai International Fashion and Creative School , Art Director of Shenzhen Yonghui Fashion Commodity Management Consulting Co., Ltd., Liu Yong, Golden Top Award designer, founder / chief designer of EACHWAY Fashion Group, Zhao Huizhou, Golden Top Award designer After the selection of works, online voting, information verification, statistics, final review and other links, the finalists were selected.
Finalists announced
After a fair and rigorous selection, the event finally selected 10 outstanding designers who entered the finals.
The finalists of the 2020 China Fashion Design Contest
(names not listed in order)
Name
brand name
Creative theme
Clothing field
Ma Liang
Cocoon
Force Field
Women
Li Congxin
Pick up outside
Force Field
Women
Li Dongsheng
SIRQLO
Force Field
Men's
Wang Yu
ACRE MIICHOUS
Walker
Men's
Shen Bole
SHANGMUYE
Walker
Men's
Yan Ming
Yanming
Space-time pole
Women
Li Hongxian
Hosean lee
Space-time pole
Women
Bao Weiwu & Ren Xiaoliang
Body
Space-time pole
Women \ Men
Conda
KANGDA
Chao Wanji
Men's
Yang Mengru
YANGMENGRU
Chao Wanji
Women
How does the design land, the big coffee said
Li Dangqi
Regarding the overall performance of the event, Li Dangqi said that this year's competition takes the four themes of "2021 spring and summer Chinese textile fabric fashion trends" as the design direction, with clear themes, clear requirements, clear guidance and strong operability. The overall level of the entries has been significantly improved compared to the past. The previous over-exaggerated, complicated and over-designed entries have converged. The simple and condensed works are more concentrated. The works are innovative and landing, both in line with popular trends and market potential It is a further interpretation and interpretation of China's textile fabric fashion trends in design language. It is believed that such a competition will effectively promote the development of China's textile and apparel industry and the growth of apparel design talents.
Qi Mei
"The number and quality of the entries in this year's competition are more than the previous ones, which proves that the organization of the competition is very effective! Taking the trend as the design direction of the contestants is a very professional way, which not only gives the players the direction, avoiding the freedom and laissez faire It also gave a wide space, because the popular trend will include a variety of design styles, so that players can have full creative space. "Qi Mei also spoke highly of the competition organizing committee, from the perspective of participating groups, The works of independent designers are more mature and commercial, and the works of students at school are more creative, but they are slightly weaker in the design of ready-to-wear. From the perspective of the rendering effect of the works, some works selected by some colleges are relatively immature, and their expressiveness, fashion sense, and presentation methods all need to be improved; but there are also a considerable number of designers ’design works that are very systematic, series, and commercial. The interpretation of trends and the choice of fabrics are in place, in line with the direction of fashion trends and have a sense of fashion.
Agnes Kubiak
“The overall level of the entries in this year ’s competition is very high, and they are grouped according to trending themes and designed within the scope of the same theme concept. Some renderings are very creative in design and can bring us more imagination when making clothing. At the same time, It is recommended that contestants can create more personalized and diversified styles when designing their works, and consider the organic combination of design concepts and market applications. "Agnes Kubiak commented.
Bian Xiangyang
Speaking of the design style of this year's entries, Bian Xiangyang said that the design style of this year's entries complies with the theme of "2021 Spring and Summer Chinese Textile Fabric Trends" and design direction requirements, and has strong design innovation. Most of the entries focus on the application of design elements, emphasizing the comprehensive expression of fabrics, colors, patterns and craftsmanship, emphasizing the coordination of the overall clothing mix, emphasizing the integrity of modeling and visual expression, considering the balance between design and business, Emphasize the practicality, commercial value and market potential of the work after it is ready to wear. Entries can be combined with fabric resources for design, which specifically improves the combination of design and market.
Li Jun
For the combination of design and business, Li Jun expressed the same view. "The entries of this year's competition took advantage of the common elements of popular trends, and achieved an organic combination with the field of commercial applications, deducing fashion from the perspective of style, silhouette, and details." In addition, Li Jun also said that some of the entries The design of the work pays attention to the theme of traditional Chinese culture, and ingeniously combines with the elements of popular trends for innovative interpretation, highlighting the characteristics of Chinese fashion culture. He said that the entries need to be further strengthened to enhance the creative application of fabric composite recycling.
Liu Yong
"This entry complies with the theme of" 2021 Spring and Summer Chinese Textile Fabrics Trend "and the design direction requirements. In terms of creative performance, it can innovate color combinations, fabric applications, and style silhouettes, and it is more complete in the application of serial design extension "Liu Yong emphasized that the fashion of clothing still needs to be improved when designing, and the balance between" design creativity "and" commercial landing "needs to be considered more.
Zhao Huizhou
Zhao Huizhou said that the design of this year's entries is more systematic and complete, mainly divided into creative clothing category and practical clothing category. Creative works are fully interpreted in terms of color, fabric and style, which brings more inspiration to designers; practical clothing combines the application domain of art and market, and has a certain reference for the realization of commercial value. The event can tap more talents for fashion design, promote designers' accurate judgment on the market, and make more contributions to the fashion industry, which is the significance and value of the contest.
The June final is exciting
A total of more than 2,300 design drawings by nearly 500 designers and college students at home and abroad were received in this competition. The collection period of the works is the period when the epidemic is the most serious. The competition organizing committee and the contestants have overcome many difficulties. After many efforts, the competition was finally completed and the results were fruitful. This is not easy under the epidemic.
The 2020 China Fashion Design Competition is guided by the China National Textile and Apparel Council, jointly sponsored by the China Textile Information Center, the National Textile Product Development Center and the People's Government of Shengze Town, with special support from the China Eastern Silk Market Management Committee. This year's entries are centered around the four themes of the "2021 Spring and Summer Chinese Textile Fabric Trends" researched and released by the China Textile Information Center and the National Textile Product Development Center, namely the Force Field, Music Walker, Space-Time Pole, and Chaowan This design direction covers men's wear, women's wear and children's wear. It has outstanding performance in the comprehensive application of design elements such as fabrics, colors, patterns and craftsmanship and the grasp of fashion trends.
It is reported that the 10 finalists will participate in the matchmaking event of Shengze Fabric Enterprises at the end of April. The two parties will make garments around the theme of the competition; on June 16, the designer's garment works will be held in the 2020 Shengze Fashion Week and the first The 7th Jiangsu (Shengze) Textile Expo Cloud Exhibition Opening Ceremony, the 2nd China Fashion Design Competition Award Ceremony, and the final show and competition for 6 gold, silver and bronze awards.
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