The meaning and significance of "ping effect"

Ping effect is a common term derived from Taiwan's commercial sector. It refers to how much turnover can be produced per ping area (1 ping = 3.3 square meters. Generally speaking, the industry refers to the output per square metre of business area. Annual turnover).

Take department stores as an example. The number of customers attracted in different locations in the store is different. The entrance to the first floor is usually the easiest place to attract attention. In such a prime location, you must place a counter that can make the most profit, so you will find that the first floor of the department store is usually a cosmetics counter.

The significance of the effect:

For a fixed business area, the water fee and even the labor cost per square meter of the storefront are fixed. If the sales per unit area is increased, it will be more effective. Especially for retail stores, the significance of ping is more important: because retail stores (supermarkets, etc.) have lower gross profit, they can only achieve higher profits by speeding up the sales of goods.

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