The 16th Mongolian Costume and Apparel Festival sent invitations to the world

On the occasion of Meng Xia, under the Haitu Mountain, on the banks of the Lishui River, the Wanmu Expo Garden is full of flowers. On May 16th, the 16th Mongolian Costume and Art Festival Organizing Committee held a press conference in Beijing to send invitations to friends all over the world. We sincerely welcome the world's best designers who like Mongolian culture to participate in this art. The Mongolian Costume Competition will bring the latest and most beautiful creative design inspiration to the grasslands! At the same time, we welcome global tourists to enter Inner Mongolia during the summer season to share the charm of the costumes and share this art event.

According to reports, the 16th Mongolian Costume and Apparel Festival will be held from May to September, from May to August 15 before the Mongolian Costumes and Art Festival and Mongolian Costume Competition will be organized by various cities. The competition will be held; on September 24-30, the Mongolian costumes finals and costumes and costumes will be held in Wulanchabu City. The time of each alliance is: Hohhot City, June 25-June 28; Baotou City, July; Ordos City, July; Hulunbeier City, July 21-23; Xing'an League, late June; Tongliao City, July; Chifeng July-August; Xilin Gol League in early August; Ulan Qab City July 2-28; Bayannaoer City in early July; Wuhai City July 26; Alxa League August 8-9; Erlianhot City in early June. The specific event information and schedule will be published on the Government Affairs Network of the Cultural Tourism Department of Inner Mongolia Autonomous Region and the WeChat Public Welfare Information of Inner Mongolia. The excellent designers who like Mongolian culture can apply to the local bureaus.

This year's festival will feature the theme of “Bright Inner Mongolia and the Great Savanna”, highlighting the general idea of ​​“inheriting culture, innovating and developing, promoting the journey with literature, and bribing the text”. Compared with previous years, this year's art festival will highlight the characteristics of internationalization, branding and industrialization, and strive to work on inheritance, protection and innovation. There are three main highlights in this year's Fashion and Apparel Arts Festival:

First, pay more attention to highlighting internationalization. In accordance with the dual model of “show” + “exhibition”, the Mongolian International Fashion Week will be held to enrich the content of the festival with international fashion vision.

The second is to pay more attention to branding. In combination with market demand, increase the display of the public, let Mongolian clothing into the mall, into the campus, into the community, into the square.

The third is to pay more attention to industrial development. Cultivate and strengthen key enterprises, guide enterprises to take the road of market development, and enlarge and strengthen a group of Mongolian clothing and apparel brands.

According to the organizing committee, the main activities of this Mongolian costume and apparel art festival include: Mongolian costumes and costumes show; Mongolian costumes design and production competition; Mongolian costumes and apparel; Mongolian costumes and apparel seminars; Mongolian costumes The costumes are passed on to the on-site training. There will be many teams from Heilongjiang, Jilin, Liaoning, Xinjiang, Gansu, Ningxia, Yunnan, and the Russian Republic of Buryatia, Kalmykia, Tuva and Mongolia to showcase the colorful Clothing and clothing culture. It is understood that since the first Mongolian costume and apparel art festival was held in 2003, the Inner Mongolia Autonomous Region has made full use of this bright business card of Mongolian costumes to present the costume and clothing culture to the audience in the form of tourism products. Expanding and extending, the visibility and influence of tourism in Inner Mongolia has also increased.

After 15 years of exploration and persistence, Mongolian costumes and clothing have already stepped out of a benign interactive development of national culture to promote tourism development and tourism development and promote national culture. Among them: Mongolian costumes and clothing are listed in the representative catalogue of national intangible cultural heritage. At present, there are more than 70 inheritors, and the protection and inheritance effect is remarkable. Mongolian costumes and organics integrate traditional culture with modern elements and have entered the daily life of the people. Life, and successfully boarded the domestic and international stage such as Beijing Fashion Week, Paris Fashion Week; Mongolian clothing and apparel industry continued to grow and develop, the industry chain continued to expand, and national apparel, cultural and creative products, non-legacy products and other related industries developed rapidly. There are more than 3,000 ethnic costume enterprises in the district, and a number of well-known brands such as Mongolian elements and Gaoyi Khan have emerged, which has become an important way to promote the employment of farmers and herdsmen and get rid of poverty. The Mongolian Costume and Apparel Festival has become a well-known festival brand, attracting thousands. Tens of thousands of tourists participated. Among them, the scale has also expanded year by year, from the initial 18 teams, more than 180 sets of apparel to the current 156 teams, more than 2,700 sets of clothing, and has played a positive role in promoting the high quality development of Inner Mongolia cultural tourism.

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