Technology Home Textiles Should Become Main Target of Development

The home textile industry in 2013 has both opportunities and challenges. In the past few months, many home textile companies have been struggling to advance. However, people have discovered that while constantly developing new products, expanding channels, and building brands, technology has quietly become the core driving force for enhancing the competitiveness of enterprises and boosting the upgrading of the home textile industry.

To this end, at the upcoming 19th China International Home Textiles & Accessories (Autumn & Winter) Expo, “Technology Home Textiles” will be highlighted, which will mainly show the role of technology as an engine, and at the same time combine the company’s scientific and technological research and development products to industrialize home textiles. Technology and development are presented in panoramic view.

As the leading exhibition in the industry, China International Home Textiles Exhibition has a guiding role that can not be ignored in the industry. This role is reflected in every home textile exhibition. At the same time, it also witnessed the vigorous development of the textile industry in the entire Chinese country and witnessed the sweat and smile from the Chinese national textile companies.

From the early “everybody spinning” to the “living home hall” to the “cross-border cooperation”, every idea advocated by China International Home Textiles Fair is like a company’s pilot light, and it also leads the industry’s progress. This year, the core concept of "Science and Technology Innovation" pursued by Home Textiles Exhibition is bound to become a powerful new channel for home textile enterprises to open up a beautiful new era and realize a warm Chinese dream.

In recent years, with the continuous enrichment and improvement of the home textile market, consumer demand for home textiles has continued to diversify, and mere appearance and warmth and comfort are far from meeting the high standards and strict requirements of consumers in selecting home textile products. As a result, the use of new materials and new technological elements has become a major trend in the home textile industry this year.

Along with this, science and technology home textile came into being. The structure of home textile products has changed from the past “economic practical” to the diversification of “functionality, decorativeness, health care, and environmental protection”. Technological home textiles have become the pursuit of more and more companies. aims.

Many domestic and foreign famous home textile enterprises and functional home textile brands that participated in the China International Home Textiles Show focused on creating an atmosphere of “scientific home textiles and creating quality of life” through their own specialty products.

At the same time, science and technology elements have also given home textile products higher added value, so that the concept of health and fashion can be perfectly combined. For instance, the aromatic finishing products launched by Yueyue Home Textiles bring consumers the dual feelings of touch and smell. Aromas can enter the body through the mouth, nose and pores, which can affect the function of the five internal organs and cause illness. The successful development of violet home textiles is The brand has entered the first place in the brand's entry into the home textile market, and it provides consumers with a more comfortable and healthier sleep experience. This will inevitably set off a storm in today's sleep crisis era; Vico has always been known as a science and technology home textile manufacturer. Home Textiles launched the warm sleeping Kang series, the use of advanced production technology, the green, ecological raw materials transplanted into bedding, to create a safe, comfortable and healthy atmosphere for consumers.

In addition, the innovative elements added to the designs of some home textile brands in the autumn and winter 2013 bedding products also attracted the attention of the public. Functional and environmental protection bedding products are increasingly welcomed by consumers. Therefore, in the upcoming 19th China International Home Textiles Exhibition, science and technology home textile is bound to become a new bright spot.

As industry analysts have analyzed, as consumers gradually realize the importance of quality living, their demand for high-quality home textile products has also increased. And the so-called high-quality products not only mean exquisite craftsmanship, but also need to have more functionality and products that can improve the quality of life.

Therefore, it is worth the attention of the entire home textile industry: Chinese consumers are increasingly concerned about healthy home textile products and technology home textile products. It can be said that improving quality of life and quality through science and technology has become the direction of the future development of home textile products, and this exhibition may be the result of a national textile industry restructuring, innovation and upgrading of the test results.