On July 6, 2021, the new national tide original children's brand-YUAN: KIDS launch conference was held in the cultural capital of East Asia, the starting point of the Maritime Silk Road-Quanzhou! Relevant leaders, media friends, and national agents of the Hiwango Group Customers gathered in the East Asian Cultural Window Creative Park to participate in the grand event and witness this very trendy event together.
At the launch ceremony, Mr. Ding Xiaoming, general manager of the brand business department of Higames Group, said that with the awakening of Chinese cultural self-confidence, the historical connotation of traditional culture accumulated for thousands of years is being displayed in a trendy way, giving it a modern fashion beauty. Guochao and originality have gained the favor of more and more youth groups and have become the "traffic password" nowadays. The conceptual change from domestic products to national trends reflects the recognition and recognition of Chinese brands by Chinese people. The development and future trends of national trends culture will be unstoppable.
The soul of a piece of clothing lies in its design and style. The chief designer of the brand, Mr. Huang Zhibin, explained that the brand, as an original children's brand of the national tide, combines the elements of excellent traditional culture with the concept of the tide, awakening the memory and national confidence of the Chinese people! Adhere to originality, The core values ​​of the brand exported by Guochao culture are determined to build the original style of clothing choices for Chinese teenagers in the new era.
Guochao interprets traditional Chinese culture in the language of the trend, but it is not piled up with the symbolic elements of Chinese clothing, nor is it a return to tradition. Qi, everything is born! YUAN: KIDS inherits the lean of traditional culture, carries the connotation of the changes of the times, and is the perfect combination of Chinese style and internationalization.
Finally, Mr. Xie Yongchang, President of Higames Group, delivered a speech that my country's children's clothing industry is facing tremendous changes. The most obvious one is that the "national tide" culture has entered the mainstream media and the mass market and has become a general interest and consumer trend in society. The other is that changes in consumer groups have brought about iterations of consumer preferences and consumer concepts.
In the future, HiPlay Shopping will closely follow the brand strategy of major countries, take up the banner of revitalizing the national tide brand, quickly deploy the children's national tide subdivision field with a keen sense of smell and excellent vision, and make a new layout in brands, products, and marketing channels. Dedicated effort, meticulous research and development, and careful operation. "In this'age of awakening', power has been awakened, and the long march of the national tide has just begun, and the future is promising"-Xie Yongchang said.
The show is under the sci-fi and artistic lighting, the super cool sense of science and technology is blended with Chinese style elements. As the bursting laser show began, models in branded costumes stepped onto the runway, displaying three series of retro, modern, and fashionable high street costumes. The changing light show and the trendy clothing reflect each other, instantly igniting the atmosphere of the scene. With the brand's fashionable clothing collocation and professional models, it staged an atmospheric catwalk comparable to Paris Fashion Week, which astounded the audience, showing the atmosphere of a young country, showing the true temperament of the youth, and fully displaying the noble and mysterious style of the brand.
Through this conference, we were able to see the surprises, touches and shocks brought to us by the brand, so that everyone had a more comprehensive understanding of the brand and a deeper recognition of the cultural mission carried by the brand. I believe that in time YUAN: KIDS will surely become a representative national trend original children's brand, leveraging the trillion-level market.
Hengshui Bajiu Imp.& Exp.Trade Co.,Ltd , https://www.jalabiyatrade.com