Both the company and the store sales department have high requirements for jewelry display, not only because it is directly related to the customer's vision, but also the image of a jewelry brand. So what kind of display method is good, now introduce the following methods to the friends you need.
1, the symmetry method.
Jewelry is displayed on the principle of symmetry, and its subdivision can be divided into axisymmetric method and central symmetry method. The axisymmetric method uses the center line of the mesa as the axis of symmetry. The jewels on both sides are symmetrical. The common patterns are rectangular, trapezoidal and various combinations. The central symmetry method is that jewelry is arranged symmetrically around a center, and the common patterns are round and radial.
2, the contrast method.
The skillful combination of two or more different colors and shapes of jewellery creates a visual difference, thereby highlighting and rendering the theme jewelry. The contrast display mainly shows color contrast, texture contrast, style contrast and so on.
3, the rhythm method.
"Rhythm" is originally a rhythmic beauty in music theory. It is extended to the concept of time and space in jewelry display. This reminds us from the rational point of view that we should make full use of the principles of vocal music, yang, ton, and frustration in conceiving, designing and implementing exhibitions. The display of the noodle table is vivid, the arrangement is dense and decent, and the stereo effect is remarkable.
4, color matching.
Color is one of the important features of jewellery countertops. The display should pay attention to the color matching of jewellery, props and noodle. The color of the props and the color of the counter are matched with the overall color of the counter. For example, the overall color of the store is pink. The selected props such as the tray with the ring can be white lining and pink border, which is consistent with the overall color of the countertop. Does not hinder the placement of jewellery.
5, props and jewelry color matching.
The color of the props should be able to set off the color of the jewelry. The contrast color or the coordinated color can be used to highlight the jewelry. At present, there are several common matching methods in China. Platinum-set diamond jewellery in a black velvet tray, black and white contrasts the bright glow of the diamond. The white-lined red-framed tray contains jade jewelry, red and green contrasts against the emerald green; the white silk tray puts a variety of pearls to set off the softness of the pearl; the light blue silk tray holds platinum jewelry, set off the silver-white of platinum Rays. In order to make the refurbishment table more vivid and active, plants, vases, stones, etc. can be placed in the space of the tray.
6, lighting match.
The light can highlight the shape, color and texture of the displayed gemstones. The lighting configuration requirements are scientific and reasonable. Under normal circumstances:
Warm jewels such as jade and ruby ​​require yellow light.
Gemstones with cool tones such as diamonds and light blue require white light.
Opal, pearl, jade and other water-loss gemstones require a small water cup on the counter to maintain a certain humidity, and the temperature of the light should not be too high.
7, species density method.
Species density = number of displays / total number of displays × 100%. The higher the species density, the lower the repetition rate of the display, the more variety of colors displayed, and the better gemstone combination performance. In the specific environment, the jewellery displayed in the countertop has the same variety and the same style with up to 1-3 pieces. Excessive repetition will make people feel the same, monotonous and dull.
Summary: There are many ways to display jewelry. There are many ways and means. No way is the best. Only one method is the best for you. For example, according to the store decoration style, jewelry style type, cabinet style and placement angle, the preferences of the region's guests and other factors to choose. I hope the above 7 methods can give you some help.
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